Jonathan Koopmans, Director Digital & IT at ASR, is strongly focused on further integrating AI into everyday ways of working. The organisation is investing not only in technology, but also in knowledge and skills. From the Management Board and Executive Board to employees across different business areas, AI training and education have been introduced at multiple levels. According to Jonathan, adoption is more important than simply making new technology available.

The role of employees also remains essential when it comes to practical AI applications. For example, the Smart Claim Assistant supports claims handlers with complex cases by summarising information, while leaving the final assessment to the employee. For these types of processes, ASR deliberately maintains a human in the loop. According to Jonathan, the real strength lies in the collaboration between skilled professionals and AI models.

At the same time, ASR is taking a critical look at the risks associated with the large-scale use of AI. Dependency on technology providers, potential cost increases, security and the protection of personal data all require careful consideration. For Jonathan, AI is therefore not a goal in itself, but a means to help employees work more efficiently and provide better support to customers. His guiding principle remains clear: "AI does not replace people."

Read the full article here (in Dutch)